Thinking about Design in time for the Holidays?

Don’t Leave it too late!!! If you are considering a design refresh to help boost Christmas sales, don’t forget the creative process takes time. Don’t leave your design until the 1st of November to benefit from the holiday sales. You need to have any new branding in place ready for October to get the maximum return of your effort and investment. The stats are showing buyers are starting Christmas and Thanksgiving shopping earlier and earlier each year. This year saw a number of Labor day sales in an effort to kick start the holiday shopping frenzy. With Frooition it takes at least a couple of weeks to get a design fully branded, installed and tested. We usually have a lead… Read more »

Frooition Design Customer tops the list of eBay’s first ever rich list

Frooition are delighted to see one of our customers at the top of eBay’s UK rich list. The list showcases the top 30 eBay sellers by annual sales. Top of the list is Frooition eBay design client Universal Gadgets. Universal gadgets sell mobile phone accessories and creates a turnover of over 15 million pounds just from eBay Sales. Universal Gadgets started from a spare room in a London flat and in 7 years has gone to a 1,200 Sq Ft warehouse fulfilling over 2,500 items every day. Mr Emechebe, owner of Universal Gadgets, puts a lot of his success down to customer service and the large range of products they sell. A Frooition design is great for sellers that have… Read more »

Get your eBay listings ready for product identifiers

From June 29th eBay will require product identifiers to list to certain categories. Product identifiers are unique Ids for particular products, for books this is an ISBN, for motor parts it is known as MPN (manufacturer part number) and other products are known as GTIN. The product identifier is not only unique to a product but will also be unique to an edition of a product (e.g. if it is a special edition DVD it would have a different number to the regular edition). Which categories are affected? The following categories will require a product identifier for new or manufacturer refurbished products: Baby Books Business & Industrial (Test, Lab, and Office Equipment) Cameras & Photo Cell Phones & Accessories Clothing,… Read more »

How do you Implement a Frooition eBay Template?

So, you’ve gone ahead and had Frooition create you a beautiful eBay template with all the wonderful features that will grow you sales; such as: Superb branding Dynamic categories that automatically update Fantastic image gallery with zoom functionality Mobile responsive layout so it looks great on all devices Cross promotion to get buyers further away from your competition But, how are you going to implement it across your eBay listings? Well, the good news is you chose Frooition for your eBay design project; so it’s really easy and there are a ton of options available to you. Option1: List directly to eBay through Frooition Frooition eBay design services also include access to the Frooition design management software. The Frooition software… Read more »

How diversification can help your business grow…

Will over at Linnworks has written a great guest piece for us about how diversifying your business can help your business thrive: How diversification can help your business grow “I suppose my formula might be: dream, diversify and never miss an angle”Walt Disney In my role as Business Development Executive for Linnworks, I speak to hundreds of e-commerce business every week. From small one-person bedroom sellers to large corporations with thousands of products and hundreds of staff. Regardless of the size, one of the biggest concerns is the constantly changing trading environment, with new stringent restrictions being placed on sellers by the larger marketplaces, business owners are getting increasingly worried about placing “all their eggs in one basket”. The problem… Read more »

Why Live Support is a Guaranteed Success

The Team at Proonto have created an interesting article outlining the benefits of Live Support for eCommerce sellers: When you walk into a brick and mortar store you expect to see and meet shop assistants right? You might not want their help but you know they are standing there, ready to jump in whenever you need. Today, with the help of live support, e-Commerce businesses have the possibility of providing that same type of experience to their online customers. Live support is a guaranteed success, just check out the list below and find out why. Skyrockets customer satisfaction Customers want their issues resolved in a timely and efficient manner and that is exactly what live support helps you accomplish. Another… Read more »

Facebook: Alternatives to Advertising

The guys at 3twenty have written a great post for alternative ways to advertise on Facebook. Once upon a time, social media used to be known as the best place to market a business, service or product – for free. Over the years Facebook have slowly changed the game (along with Twitter and other key platforms), meaning it’s now difficult to grow Facebook Pages without investing in advertising. Now there’s nothing wrong with using Facebook advertising to increase reach and likes, and with Facebook’s advertising model you don’t necessarily have to spend loads of money to do this (even £50 a week would suffice). However, this isn’t the only way to grow a Facebook Page or engage with fans. Here… Read more »

The Ultimate Guide for comparing marketplaces to sell on

The team at Veeqo have created a fantastic and comprehensive guide to comparing marketplaces and websites to sell on: It can be confusing and daunting trying to choose a platform for your online sales, but not to worry: we’re providing you with this handy comparison guide. Because you’re probably already familiar with the concept of sites eBay and Amazon, and because they are both quite simple in terms of features and customizability, we are going to give a quick overview of both and then list the pros and cons of each. For the other ecommerce sites, we are going to give a more detailed account of the features, because each one is quite different. Amazon  Amazon has overtaken eBay as… Read more »

Frooition are sponsoring Channel Advisor London – 23rd April

Frooition are delighted to be exhibiting at the Channel Advisor Catalyst event in London. The event is one of the best on the UK ecommerce events calender for multi-channel businesses. Attendees can be sure to walk away with a wealth of information that will help improve their businesses on many levels. The Frooition team will be in attendance showcasing the very best of multi-channel design services for all sellers. The event takes place this Thursday (23rd April 2015), at the Hilton London Metropole. The event includes a Keynote from Dragons Den Investor: Kelly Hoppen. Tickets are still available, Use discount code 25FRO2015 to get your ticket for £75.00: http://www.channeladvisor.com/catalyst2015/