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Meet the Team

Frooition have a great team of experienced staff. Together there are hundreds of years of design experience and the majority of our staff have been with the company for over 5 years.

Together they have worked tirelessly to create some fantastic software and design services to help ecommerce retailers optimise their businesses online!

Grenville Whelan

Chief Executive Officer

Grenville first joined Frooition as an investor in 2006 and was delighted to return as CEO in 2021 to take the company forward in the forever changing ecommerce landscape.

As a seasoned startup entrepreneur himself, he thrives on working with sellers from all walks of life and industries looking to be more successful online

Phillip Molloy

Chairman

Phillip was Frooition's CEO from 2008, and Chairman from 2021.

Prior to joining Frooition he was a Frooition customer; he loved the service and experience so much that he joined the company!

Andrew Pinner

Chief Operating Officer

My role is all about solving problems, be that operational for the business, developing techinical solutions or solving growth problems for customers.

I have been with Frooition since 2005 and worked closely with all parts of the business.

I'm a big fan of lego, fair weather cycling, Sci-Fi and cars.

Andrew Evans

Head of New Business

Developing relationships with brands, businesses, retailers and sellers across multiple channels and ecommerce solutions, helping identify issues/problems with their online channels and advising them on solutions designed to scale and grow their revenue.

Andy has been with Frooition for over 15 years, with a vast knowledge of Frooition’s services. He manages the new business dept. with his unique combination of business development, design and technical knowledge.

John Hayes

Head of Marketing

Frooition’s very own content machine, John is an industry veteran who has dedicated much of his career to documenting and sharing stories about the people and processes that make the world of eCommerce spin.

Outside of work, John is a “Dance Dad” of two daughters, a lazy cyclist and the author of five books.

Nigel

Finance & Business Support Manager

I'm the finance and business support manager for frooition, looking after the day to day running of the office.

In my spare time I enjoy watching films and the latest must see TV shows, listening to music, reading and long countryside walks.

Paul

Creative Team Manager

In 2006, I was sent to prison by a design court for a crime I didn’t commit.
I promptly escaped from a maximum-security stockade to the UK underground.

Today, still wanted by the government I survive as designer of fortune.

If you have a problem, if no one else can help, and if you can find me....maybe you can hire The Creative-Team Manager.

Kieran

Support Manager / eCommerce Frontend

I am the Support Manager here at Frooition.
I also work on BigCommerce projects as a Front End Developer in my work down time.

At home I dabble in Additive Manufacturing... 3D Printing for short!

Lisa

Head of Onboarding

I’ve been part of the Frooition Family for over 10 years.

Primarily my goal here is to make sure you as our clients are happy!! I am the glue between all the departments and spokesperson internally on our customers behalf making sure their Frooition experience is fantastic.

If I can grab a minute to myself (as a mom of 2 not so easy!) I love drawing/painting and all things creative. If I really need to let off a bit of steam I get stuck into my training as a black belt in Shotokan karate.
My main passion is singing show me a karaoke and I’ll belt out a tune.

James

Customer Onboarding

James is the person our existing clients will speak to when they call in. He helps to ensure that every project runs smoothly and will assist with any queries throughout the creative process.

James is also a highly talented illustrator and calligraphy artist.

Adam

Senior Designer

Adam is a Senior Designer here at Frooition, and the longest tenured member of the Creative Team.

In his spare time he enjoys playing guitar, skateboarding and trying to invent a flux-capacitor to get back to 1985…

Chantelle

Graphic Designer

Chantelle works as a graphic designer within our creative team here at Frooition.

Outside of design she enjoys football, fitness, travelling and scuba diving.

Dan

Graphic Designer

I'm Dan, an experienced graphic designer at Frooition , I work with clients to help generate their dream eBay branding to make their items stand out and look amazing.

Outside of Frooition my main passion is for animation, I direct animated music videos, go to cinema screenings and in my spare time produce an animation radio show.

Neil

Full Stack Developer

Neil is one of Frooition’s full stack developers, his daily responsibilities include building new software features and supporting the Freedom ecommerce platform.

Outside of work he has a keen interest in film and music production and often offers his free time as a front of house live sound engineer.

Brett

Software Developer

Day to day work includes aiding our support staff with any technical queries they may have. As well as that, updating and developing new features within the Freedom software, as well as new technologies.

Outside of work, I enjoy watching sport such as Football and F1. I am also trying to undo all the terrible things Covid and becoming a Father has done to my diet by getting back into the Gym. I also enjoy playing video games, time with friends and as much time as I can with my son.

Luke

Senior E-commerce Developer

I specialise in BigCommerce website development, I have worked for Frooition since 2015 and was hired specifically to work on this platform.

During that time I have seen BigCommerce develop as a platform and helped Frooition gain Stencil Development Certification.

In my own time, I run an animation news blog/YouTube channel, followed by various people and organisations in the animation and media industry, I also enjoy swimming.

Alun

Senior E-commerce Solutions Engineer

My name is Alun and I am a Senior eCommerce Solutions Engineer here at Frooition.

I am an accomplished designer and frontend coder, and I enjoy using those skills to bring our creative teams designs to life and helping to deliver a high quality product for our clients.

In my free time I enjoy obscure music, a good film, the odd video game and time with my 3 children.

Adriana

Front-End Developer

Hi, I'm Adriana. I'm a Front End Developer and a part of the E-Commerce Development Team.

In my spare time, I enjoy plant collecting, cooking and indoor rock-climbing.

Craig

System Analyst

I collate and translate different data sets from all aspects of Frooition’s business. Helping drive the company forward using data driven decisions.

I have played rugby for years, in the twilight of my playing days so I’m enjoying more of the social side now!
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