Free eBay Listing Checker

Find out which eBay listings are losing you sales — before your competitors do

Get a free listing health report on your eBay store — covering item specifics, title SEO, category compliance, and Google Shopping eligibility. Because every issue found is a visibility opportunity waiting to be recovered, this report is used by 5,000+ professional sellers worldwide.

No card required  ·  Report emailed in 2 minutes
Frooition — eBay Listing Health Report
Nike Air Max 270 React Mens Trainers
✓ Fully optimised
A
Leather Sofa 3 Seater Grey Modern
⚠ Missing 3 item specifics
C
Apple iPhone 13 Pro 256GB
✓ Good — title optimised
B
Mountain Bike 26" Shimano Gears
✗ Wrong category — invisible
E
Vintage Rolex Datejust Watch 1965
⚠ Google Shopping rejected
D
Trusted by sellers on

Six reasons your listings aren't being found

eBay's Cassini algorithm and Google Shopping have different requirements — but both punish the same problems. Our free checker surfaces them all in one report.

📋

Missing Item Specifics

eBay's own data shows incomplete item specifics directly reduce search impressions. If a buyer filters by "Colour: Red" and you haven't filled it in, your listing simply doesn't appear — even if "red" is in your title. As a result, you lose impressions you should be winning.

⚡ #1 cause of suppressed listings
🔤

Weak or Wasted Titles

Most sellers use fewer than 60 of their 80 available title characters. Every wasted character is therefore a missed keyword. Our checker grades your title keyword density and structure against Cassini's ranking signals.

⚡ Up to 40% more impressions from title fixes
📁

Wrong Category Placement

Miscategorised listings underperform because Cassini uses category as a primary relevance signal. Furthermore, buyers filter and browse by category — so if you're in the wrong one, you're invisible to them.

⚡ Can suppress entire listing sets
🛒

Google Shopping Rejections

eBay syndicates your listings to Google Shopping — however, rejected listings get zero off-eBay traffic. Common rejection reasons include missing GTINs, vague titles, and non-compliant images. We show you exactly which listings are affected and why.

⚡ Free traffic you're currently missing
⚠️

eBay Policy Non-Compliance

eBay's listing requirements update regularly, and as a consequence, non-compliant listings can be suppressed or removed overnight with no warning. Our checker flags any listings that fall outside eBay's current category data requirements.

⚡ Invisible overnight with no warning
📸

Image Quality Issues

Cassini measures click-through rate as a ranking signal. Consequently, poor images reduce clicks, which signals poor relevance and drops your ranking — a vicious cycle. Indeed, eBay's own research shows listings with optimised photos sell up to 5× more.

⚡ Directly affects Cassini ranking
5,000+ eBay sellers have used our free checker
100%+ Average impression increase post-optimisation
800M+ Search impressions recovered for one seller
20 yrs Frooition's eBay expertise behind every report

Your free report in 3 steps

Getting started takes less than two minutes. There's no account to create and no software to install — simply enter an item number and your email address, and your full listing health report will be in your inbox shortly.

1

Enter Your Item Number & Email

Simply provide one of your live eBay item numbers and your email address. There's no eBay login required and no software to install — just two fields and you're done.

2

Frooition Analyses Your Listings

Our system then checks your listings against eBay's current category requirements, Cassini's ranking signals, and Google Shopping's feed criteria. As a result, every listing gets graded A–E with specific issues flagged.

3

Report Emailed to You Within 2 Minutes

Your full report then lands in your inbox — a complete breakdown of issues found, estimated visibility impact, and prioritised recommendations you can act on immediately.

Everything your report checks and scores

This is not a basic checklist. Instead, it's a real diagnostic across every ranking signal that determines whether buyers find you or your competitors.

Listing-level A–E health grades
Every listing scored individually so you know exactly where to focus first.
Item specifics gap analysis
Which required and recommended specifics are missing, by listing and category.
Title keyword assessment
Character usage, keyword density, and structural scoring vs. top-ranked competitor listings.
Google Shopping eligibility
Which listings are being rejected from Google Shopping feeds and the exact reason why.
Category compliance flags
Listings that don't meet eBay's current category-specific data requirements.
Estimated impressions uplift
A data-backed projection of how many additional monthly impressions optimisation could recover.
Listing Health Report — Sample Store Free Report
Item Specifics Completion 64%
Title Optimisation Score 82%
Google Shopping Eligibility 47%
eBay Compliance Rate 91%
Missing mandatory item specifics 214 listings
Google Shopping feed rejected 89 listings
Title under 60 characters 156 listings
Category mismatch flagged 12 listings
Estimated Monthly Impressions Uplift
+2.4 million

What professional sellers found in their report

"
★★★★★

Frooition showed me I was missing out on 2 million search impressions each month across my 400 listings. I had no idea. Within three weeks of Frooition fixing my item specifics, my impressions had more than doubled.

SH
Steve H.
eBay PowerSeller · Electronics · UK
"
★★★★★

By optimising my listings with Frooition, I have potentially increased my search visibility by 800+ million impressions per month. The free report alone was eye-opening — I didn't realise how many of my listings were invisible.

MK
Mark K.
eBay Top Rated Seller · Auto Parts · UK
"
★★★★★

We had no idea that 47% of our listings were being rejected by Google Shopping. The free checker found it in minutes. After Frooition fixed the feed issues, our off-eBay traffic jumped within weeks.

LT
Lisa T.
eBay Business Seller · Fashion · UK

Find out what your listings are costing you

Get your free eBay listing health check right now. In just minutes, you'll see exactly which listings are underperforming and why. Moreover, you'll know precisely what fixing them is worth in additional impressions and sales.

No credit card required
Report emailed in 2 minutes
100% free, no obligation
Used by 5,000+ sellers

Used by 5,000+ professional eBay sellers. Frooition is an official Certified eBay Partner.

Frequently asked questions

Yes, completely. There's no credit card required, no trial period, and no catch. You connect your eBay account, Frooition then runs the health check across your listings, and you receive a full report at no cost. If you subsequently want Frooition's team to fix the issues on your behalf, that's a separate paid service — but the report itself is entirely free.
The connection uses eBay's official API with read-only access. You authorise this through eBay's own login flow — so your credentials are never shared with Frooition directly. Because access is strictly read-only, your listing data cannot be modified or deleted without your explicit instruction.
Item specifics are structured data fields that describe your product — brand, colour, size, material, model number, GTIN, and hundreds of category-specific attributes. eBay's Cassini algorithm uses them to match your listing to buyer searches and filters. For example, if a buyer narrows results by "Colour: Blue" and you haven't filled in the colour specific, your listing won't appear — even if the word "blue" is in your title. Consequently, eBay research consistently shows that listings with complete item specifics receive significantly more impressions and sales.
Cassini is eBay's internal search algorithm — the system that decides which listings appear at the top of search results when a buyer searches on eBay. It evaluates listings based on keyword relevance (title, item specifics, description), seller performance metrics, click-through rates, conversion rates, pricing competitiveness, shipping speed, and policy compliance. In contrast to Google SEO, Cassini focuses entirely on the likelihood of a sale — so it therefore rewards listings that match buyer intent precisely and are backed by a trustworthy seller record.
The free checker analyses your entire live eBay catalogue — whether you have 10 listings or 10,000. Frooition is built for high-volume professional sellers, so there's no cap on the number of listings checked in your free report.
You can use the report however you like. Many sellers share it with their team and work through the fixes themselves. Others, however, choose to engage Frooition's managed eBay SEO service, where our in-house specialists implement every optimisation — rewriting titles, fixing item specifics, correcting categories, and resolving Google Shopping rejections — across your entire catalogue. Either way, there's no pressure. The report is yours, free, with no obligation.
Yes — this is one of the most underappreciated benefits of eBay listing optimisation. eBay automatically syndicates eligible listings to Google Shopping, which means your listings can therefore appear in Google's product results at no additional cost. However, Google has strict feed requirements around titles, GTINs, images, and product data — and listings that don't meet them are silently rejected, receiving zero off-eBay traffic as a result. Frooition's checker identifies every listing currently being rejected by Google Shopping and shows you exactly why, so you can capture that free traffic.