E-commerce website design and development built for your individual business. We research, develop and propose ideas that will help your e-commerce business flourish.
We work with you to discover your requirements and propose new ideas. We strive to understand the needs of your website and your customer journey. Once we have a firm grasp of your business needs we put together a proposal of functionality that we think will grow your business and improve website conversions.
We love an out of the box challenge and often create proof of concept functionality on our sandbox accounts to reassure you that functionality will work as expected.
Once your project begins you will work with your own personal designer. The website designer takes your vision and ideas to create your perfect eCommerce store, crafted to increase your sales.Start the conversation
View a selection of custom functionality that we have created for existing customers:
We built a custom sliding cart that slides onto screen when a product is added to cart or the cart icon is clicked.
This creates a fluid movement on the page that adds a level of professionalism and prestige. The benefits are that the client doesn't leave the product pages and can continue to browse. This increases ABVs.
We created a range of custom landing pages for a School Uniform Seller. This pulled in information about the school, maps, SEO friendly content as well as items for that school.
This allows each school to effectively have a microsite to dirve parents to as well as creating very specific long-tail landing pages for google
We created some advanced functionality to allow customers to set different options for a product. Instead of just switching the product image each image was layered on top of the previous option.
To create an image for each combination of options, using the traditional functionality, would have literally taken years.The client would have needed to create 2M+ images! We bought this down to just over 30.
We modified the BigCommerce product display to allow a customer to offer additional products in place of the original product to effectively create product bundles on the backend but add items on the front end
We restyled the functionality to display as a more friendly drop down list (mobile responsive) and also added Out of stock and pricing information.
Working with a 3rd party DVLA api, we added registration plate lookup to allow customers to enter their registration and then search for products that fit their particular vehicle.
This reassurance that the product will fit increases conversion rates, reduces returns and also allows for higher prices.
Read the full case study
We approached Frooition in early 2019. We had used Frooition for our eBay design since 2010, so already had some experience with the company. Up to this point, I wasn't aware that Frooition also provided website design and build services. But after browsing their portfolio I was very impressed!
When I first explained our issues to Andrew P & Andy E at Frooition, they were very understanding. They knew exactly what we had gone through and how they could resolve the issues we faced. They swiftly offered us a range of options fully explaining every option in great depth. And they were happy to answer the many questions I had for them.
Due to the complexity of switching to a new platform, it was a very daunting and worrying time for us. Our peak spring/summer season was quickly approaching so a decision had to be made. But the guys at Frooition took the time to answer all my concerns. They were very confident in what they were offering and made a detailed action plan with realistic timescales, along with keeping within our budget. We had looked at other design companies but they were quoting tens of thousands of pounds with unrealistic time scales.Shaun O'Brian - Direct Plants
The designers do lovely work and are very easy to work with. My designer was excellent. I wish I had done this years ago. This was by far the best money I have spent to grow my company.
I would like to give credit where credit is due, My designer delivered a piece of art which I am overjoyed with the result.
This is the second design I have received from Frooition which I strongly recommend to anyone looking to have a design made.
We just wanted to say how pleased we are with everything and how smooth you have handled our requirements, we can honestly say you have been one of the most efficient and professional companies we have ever worked with!
Every Frooition professional eCommerce website is delivered with a very high level of SEO optimization:
Frooition provide designs for the World's leading eCommerce website platforms: BigCommerce and Shopify.
As part of our initial discussions we will recommend the eCommerce platform that we feel is best for your business and situation:
Our goal is simple: we aim to reduce friction to the checkout.
Every site is different but we create custom product discovery tools, recommend mobile payment gateways (such as Apple Pay & Android Pay) and allow the cart to be accessed and edited from every page.