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When sourcing new products to sell, it's important to consider current consumer trends. Buying habits have shifted dramatically in response to rising fuel costs and ongoing economic uncertainty, according to a recent report by the UK-based online marketplace OnBuy. The report suggests that the British buying public is making shrewd [...]

Marketing a BigCommerce store, it's always important to keep consistent branding. From your products to your customer service responses. Branding goes far beyond adding your logo to everything. But when marketing a BigCommerce store, it's easy to get lost in the numbers and forget the importance of making a good first [...]

With more and more brands and retailers selling online, customers are spoilt for choice. If you want them to choose to buy from you, it’s essential to distinguish your business from the competition. Positioning a business in its own unique space can be achieved using a combination of two approaches. [...]