• Published On: June 26, 2023

    Money only grows on trees if you are growing those trees to sell. If you have green fingers and are looking for a potentially lucrative side hustle or even to grow a full-time business, selling plants online might be a good option. But selling plants online doesn’t come without its [...]

  • Published On: January 25, 2023

    Shopify has urged online retailers on its eCommerce platform to switch from monthly to annual payment plans to avoid a steep increase in fees from April 23, 2023. The price increase will see monthly fees across all of its plans increase as follows: Monthly Shopify Subscription Fees Basic: From $29 to [...]

  • Published On: January 3, 2023

    It would be too easy to start this blog post with phrases like "cost of living crisis", "industrial action", and "supply chain crisis", but here at Frooition, we are great believers in a little bit of optimism going a long way. This is especially true if that optimism is backed-up [...]

  • Published On: October 20, 2022

    With Black Friday just around the corner, many online retailers will be focused on creating marketing campaigns to help them win a share of what could be a $10bn sales opportunity. As a low-cost, high-return marketing channel, email marketing should play a significant role in this strategy. However, with so [...]

  • Published On: October 13, 2022

    The days of free online returns may be numbered according to a recent report published by the post-purchase and customer experience company ParcelLab. The report suggests that 25% of the UK's biggest online retail brands are now charging customers for returns. This figure represents a 14% increase from the previous [...]

  • Published On: August 26, 2022

    The cost of living crisis caused by rising energy costs and the subsequent squeeze on household budgets will hit online retail businesses hard this winter. Not only will people have less money to spend on little luxuries and everyday essentials, but the cost of doing business will also soar as [...]

  • Published On: April 29, 2022

    Selling online has never been easier. But that doesn’t mean that there aren’t still potential pitfalls that many new eCommerce businesses regularly fall into. With more than 16-years of experience helping sellers build successful eCommerce brands across multiple channels, including online marketplaces like eBay and Amazon and their own eCommerce [...]

  • Published On: April 26, 2022

    As a global business that is proud to call Birmingham home, we are always delighted when the Internet Retailing Expo (IRX) rolls into town. IRX will return to the Birmingham NEC on the 11th and 12th of May, and the Frooition team will be there to help you optimise your [...]

  • Published On: March 22, 2022

    Your business is fraught with risk when you rely 100% on online marketplace sales. Just because you are busy with marketplace sales doesn't mean that your business is in good shape. In many ways, those eBay and Amazon sales are like a diet rich in sugar. They will give you [...]

  • Published On: March 16, 2022

    When Frooition’s eCommerce design and build team hands over a new eCommerce site to a client, we do so on the understanding that the project is never truly finished. An eCommerce site is so much more than a static sales venue. It’s a living, breathing, ever-evolving marketing channel that will [...]

  • Published On: November 2, 2021

    After a long career in retail management and eCommerce, working with major brands, including HMV and Clarks, Dave Elston decided it was time to invest his knowledge and experience into something he could call his own. So, in 2020, he started on a new journey which saw the launch of [...]

  • Published On: October 8, 2021

    Hot on the heels of September’s eBay Open UK event in Manchester, Frooition is hitting the road again and heading to the Birmingham NEC for InternetRetailing Expo (IRX) on October 13th and 14th. We are particularly excited to be back at the NEC and InternetRetailing EXPO because (a) it's on [...]

  • Published On: October 13, 2020

    Did you know that nearly 2/3rds of 7-figure ecommerce businesses saw their revenue either increase or stay the same since the global pandemic hit earlier this year?  Customers shifted their consumption almost entirely online when stay at home orders were put in place this spring, which led to an explosion [...]

  • Published On: March 25, 2020

    UK businesses are struggling to cope with the massive onslaught of changes brought about by the COVID-19 crisis. At these times business cannot afford to not be online. We've had cases of customers seeing up to 70% uplift in online sales since the outbreak effected the UK. We've partnered with [...]

  • Published On: August 1, 2019

    If you're in e-commerce and you sell on Amazon, you’ve probably used FBA (Fulfilment by Amazon).... But, let's face it, you've probably also found yourself frustrated by FBA and have looked for alternatives, perhaps to no avail. Well, there is now an answer and we’re called Huboo - a new [...]

  • Published On: July 8, 2019

    Colour is one of the most powerful elements of a designer's toolkit. The best colour schemes for ecommerce websites grab attention, evoke emotion and carry meaning. Colours play a significant role in establishing a strong brand recognition that helps in boosting conversion. 90% of impulsive decisions to buy a product are [...]

  • Published On: June 24, 2019

    Email is one of the highest converting forms of e-commerce marketing. Every e-commerce business should be sending regular mails. If you haven't already got one, you should make building your mailing list a priority. Following that, you should start to build your e-commerce email campaigns. To get you ready, we [...]

  • Published On: May 8, 2019

    Platform loyalty allows you to simplify your inventory and distribution process. But it also puts your business at risk. When all your sales on one platform, suspensions or account issues are costly. For example, if you only sell on Amazon, an account suspension could end your business. Also, no matter how [...]

  • Published On: May 1, 2019

    In 2013 Paul Jones started a business from his home, making bags. His personal mantra is "make a good start Jones" and so he named the business Goodstart Jones. And as starts go, this one certainly was good. Paul Jones made a lightweight and durable bag with a waterproofed wooden stability [...]

  • Published On: April 29, 2019

    What is Amazon FBA?   FBA means fulfilled by Amazon. With the Amazon FBA program, you choose what you want to sell, send it to Amazon, and they do the rest for you. It's a model that is growing in popularity. Because Amazon FBA makes it easier for you to build [...]

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