Amazon has long prohibited its sellers from sending promotional email campaigns to their customers acquired on the marketplace. However, according to a recent announcement, that stance is now shifting for a select group of sellers. US sellers that are part of Amazon’s Brand Registry program are now able to send [...]

Starting a business on eBay or Amazon can be a straightforward process. You have stock, you list it, you sell it, and then it’s just a question of rinse and repeat. However, growing your business on eBay or Amazon is a much more complicated affair. As your business grows, you [...]

Once considered an auction house for bedroom sellers, eBay is now a reliable multi-channel marketplace that allows blue-chip sellers to offer their branded products to a huge audience. Adding to Amazon’s marketplace lets you increase the level of exposure your products get and reach a much bigger audience. There are [...]

If you're in e-commerce and you sell on Amazon, you’ve probably used FBA (Fulfilment by Amazon).... But, let's face it, you've probably also found yourself frustrated by FBA and have looked for alternatives, perhaps to no avail. Well, there is now an answer and we’re called Huboo - a new [...]

Platform loyalty allows you to simplify your inventory and distribution process. But it also puts your business at risk. When all your sales on one platform, suspensions or account issues are costly. For example, if you only sell on Amazon, an account suspension could end your business. Also, no matter how [...]

Are you trying to decide what to sell on Amazon? With more than 3 billion products listed on Amazon worldwide, chances are that whatever you are thinking of selling, it's already being sold on Amazon. There's still plenty of opportunity to make impressive profits selling products on Amazon, but it's critical [...]

What is Amazon FBA?   FBA means fulfilled by Amazon. With the Amazon FBA program, you choose what you want to sell, send it to Amazon, and they do the rest for you. It's a model that is growing in popularity. Because Amazon FBA makes it easier for you to build [...]

Who Can join Amazon Brand Registry?   Brand Registry is for sellers who are brand owners or manufacturers. It's also open to distributors who have written permission from the brand owner to manage a specific product on Amazon. If you don’t fall into one of these categories, you won't be [...]

There was a time when e-commerce was just selling things online. Those were simpler times.   Today, searching #ecommerce on Twitter or Instagram will submerge you into a world of posts about drop shipping, flipping, and social selling. Social media has evolved retail beyond shop keeping. It’s now an aspirational [...]

There are three ways to sell on Amazon. Sell items you have manufactured Resell items from other brands Private label Private label mans that you sell items made by other manufacturers, under your own brand name. This is one of the most lucrative and popular ways Amazon retailers do business. [...]

Approved Performance are an aftermarket, OEM replacement parts seller based out of Bloomingdale Illinois, run by Keith Boyer. Approved Performance sell superior vehicle parts for breaking systems, hubs and shafts. The products are fantastic, priced at a level where they are competitive with OEM parts but far superior in quality [...]

Video traffic is expected to account for 80% of all consumer internet traffic in 2019, and visitors to e-commerce websites are 64-85% more likely to buy  a product after watching a product video explaining how it works. This is because our brains processing visuals 60,000 times faster than text. Using [...]

Amazon Prime has truly revolutionized the concept and expectation of shipping. Years ago “fast shipping” would have been considered a week or so. Now, thanks to Amazon Prime, consumers expect fast shipping to take just a couple of days. If consumers don’t see fast, free, or low-cost shipping, many of [...]

The buy box is a famous concept in the eCommerce industry. It highlights your listing and items over your competitors, in some cases even hiding them altogether. Marketplaces like Amazon, eBay, and Walmart combine similar listings. Sellers with the same product get stacked using algorithms surrounding price, seller ratings, customer [...]

Amazon is an e-commerce superpower, achieving sales revenue of $177.87 million in 2017, and a total of 562,382,292 products in stock as on Jan 10th, 2018. This post is going to show you exactly how to start an Amazon store, how to set up Amazon fulfillment (FBA) and give advice [...]

Amazon has 175 million monthly visitors. So there's plenty of room for every seller to carve a profitable niche for themselves on Amazon. Just listing items on Amazon will naturally get traffic to your listings. Amazon customers are savvy comparison shoppers though, and competition in this marketplace is fierce. So [...]

“If there’s one reason we have done better than any of our peers in the Internet space over the last six years, it is because we have focused like a laser on customer experience, and that really does matter, I think, in any business.” - Jeff Bezos Amazon is a [...]

Starting your first e-commerce business is a lot like becoming a parent for the first time; you can read all the books, but nothing ever quite prepares you for the reality of it. There's so much to learn, and you need to learn fast! Because in the early days, without [...]

UPDATE: Frooition have updated their service offering for Multi-Channel Design.  Video of how Multi-channel wins more business. The higher number of customers that see your products, the higher the number of sales you make. The simple science of e-commerce. Only it’s not simple, is it? Cutting through the noise online [...]

Here at Frooition we are most well known for our eBay Design services, however we also create fantastic designs for many eCommerce platforms including: eBay Mobile BigCommerce Amazon Shopify If you are considering re-branding or adding additional channels to your online business you should speak with Frooition. When you purchase [...]