In the competitive world of online selling, creating a distinct brand identity is key to standing out. One effective way to achieve this on Amazon is by setting up a custom URL for your storefront. A custom URL not only enhances your brand presence but also makes it easier for [...]

Amazon has published its annual U.S. Amazon Small Business Empowerment Report, highlighting the company's commitment to supporting small and medium-sized businesses (SMBs) through investments, innovations, and strategic initiatives. In addition, the report showcases how Amazon's collaboration with independent sellers has led to increased product sales, job creation, and expanded global [...]

With more than 300 million active customers, Amazon is one of the most powerful B2C marketplaces available to online sellers today. But what if you are an Amazon B2B seller? Is Amazon the right place to serve your B2B customers’ needs? Introducing Amazon Business Amazon Business is a specialised platform [...]

Amazon has launched a new program called the European Expansion Accelerator (EEA), which streamlines the process of selling across Amazon's nine European sites. With just a few clicks, sellers can easily list their products in all of Amazon's European and UK stores, providing customers with access to millions of products. [...]

Amazon has recently announced its latest advancements in counterfeit prevention for customers, brands, and selling partners with the publication of its third annual Brand Protection Report. This new report aims to further strengthen Amazon's anti-counterfeit measures to provide a safer and more trustworthy shopping experience for all. Counterfeiting is a [...]

Amazon has started flagging up "frequently returned" products on its marketplace. The label is being rolled out to encourage consumers to carefully check item descriptions and product reviews before purchasing. In addition to reducing returns, the move will help consumers identify misleading product descriptions and poor-quality products. Amazon has a [...]

In the 25+ years I've worked in the eCommerce industry, I've met many busy fools. In the past, many of these sellers were burned by careless spending on paid search campaigns, mistaking the massive sales volume and associated turnover it generated for profit. It wasn't until the end of the [...]

Nine years after Jeff Bezos first announced that Amazon would start fulfilling orders by drone, Prime Air has taken to the skies and delivered its first packages. While many people at the time (myself included) dismissed the idea as nothing more than a fantastic piece of PR. It just goes [...]

The European Commission has announced that commitments made by Amazon, addressing its use of non-public seller data and possible bias relating to access to its Buy Box and Prime programme, are to be made legally binding under EU antitrust rules. According to a recent press release, the Commission found that [...]

For online retailers selling across multiple channels, including eBay, Amazon, BigCommerce, and Shopify, the opportunity to use a single third-party logistics (3PL) partner like Amazon's Multi-Channel Fulfilment (MCF) makes perfect sense. At Frooition, we always remind sellers that they don't make money stuffing envelopes. Because the cost of running a [...]

While Amazon might be the epitome of big business, more than half of all products purchased on its UK website are actually sold by small and independent businesses. To help consumers support the 85,000+ small businesses on the online marketplace, Amazon has recently launched its Small Business Gift Finder service. [...]

Sellers on online marketplaces like eBay and Amazon typically follow the "stack them high, sell them cheap" business strategy first coined by Sir Jack Cohen, founder of British supermarket chain Tesco. Flying in the face of this logic, luxury goods re-seller, What Goes Around Comes Around (WGACA), has recently opened [...]

With the festive season primed to start a little earlier this year, Amazon has announced its Top 10 Toy list for Christmas 2022. As you might expect, the list features a number of big-name brands, including Lego, Playmobil, and Crayola. However, the list also features several apparently random toys, including [...]

When it is critical that products land on time, air freight offers a more convenient and expedited route to market than shipping by sea. But isn't air freight prohibitively expensive? Amazon Global Logistics wants to change this perception. With the holidays fast approaching, the last thing a retailer needs is [...]

When margins are tight, retailers need to look for operational efficiencies in their businesses to drive profits. The ability to source products in bulk from overseas markets is an obvious opportunity to cut unit costs. However, the upfront investment in stock, logistical costs, and lengthy timescales can make sourcing products [...]

If you are an online retailer and think you've still got time to start thinking about the Holidays, think again. Amazon has completely torn up the traditional holiday marketing calendar and left online retailers scrambling to catch up. Amazon is planning to take advantage of the news that consumers plan [...]

The French government is set to introduce a new law imposing a €3 minimum delivery fee on online book sales. The law, which covers books costing less than €35, is designed to protect independent online booksellers from competition from large online sellers, including Amazon and Fnac. Existing laws prevent online [...]

As you would expect in any high-tech industry, the eCommerce landscape is a rapidly evolving space. Unfortunately, the speed of change often means that the "next big thing" can be with us one minute and then gone the next. This can make it difficult for online retailers to prioritise where [...]

Peloton Interactive Inc, the brand that essentially re-invented the home exercise bike, has announced it will start selling its "bikes" and accessories on Amazon.com. This is a significant move for the company that previously only sold direct-to-consumer via its own eCommerce channels and retail stores. Ironically, for a company that [...]

The Competition and Markets Authority (CMA) is investigating Amazon to ascertain whether the company has a dominant position in the UK and whether it is abusing that position by giving an unfair advantage to its own retail business or sellers using its services when compared to other third-party sellers on [...]