Football is coming home this Black Friday and Christmas, according to a recent survey conducted by eBay Ads UK. As major sporting events go, the FIFA World Cup has always been a big draw for retailers hoping to sell everything from televisions to replica football kits, flags, face paints, and gallons and gallons of beer on the back of the tournament. While the 2022 World Cup will go down in history as an unusual (and controversial) event, resulting in many brands taking a more muted approach to the tournament, consumers are still very excited by the action on the pitch. This year’s tournament is being held outside its usual summer schedule for the first time. This change of dates means… Read more »
