Tag: The Holidays

A Formula for Small Business Success This Christmas – A Little Optimism and a Lot of Hard Work

Small Business Success This Christmas

According to a recent survey by the accountancy software firm Intuit Quickbooks, small business owners in the US, Canada, and the UK are surprisingly optimistic about the 2022 holiday season. This news comes despite growing concerns about the cost of living crisis. According to the survey, 75% of UK small businesses expect to generate more revenue in the 2022 holiday season compared to 2021. Small businesses in the US are even more optimistic, with 77% of business owners expecting an increase in revenues. Upwards of 80% of small business owners expect eCommerce will drive significantly more revenue in 2022 when compared to the previous year. This online focus is despite the return to near-normal shopping conditions following global lockdowns and… Read more »

Prime Early Access Sale: Amazon to Give Black Friday a Run For Its Money

If you are an online retailer and think you’ve still got time to start thinking about the Holidays, think again. Amazon has completely torn up the traditional holiday marketing calendar and left online retailers scrambling to catch up. Amazon is planning to take advantage of the news that consumers plan to shop earlier than ever this holiday season by pre-empting the busy Black Friday sales period with a second Amazon Prime event. The online retailer and marketplace has announced it’s Amazon Prime Early Access Sale will run from October 11-12, 2022, some six weeks before the traditional Black Friday sales event. What Will Be On Offer? During the sale, Amazon will promote a list of the Top 100 of the… Read more »