Tag: eBay Promoted Listings

Are eBay Promoted Listings a Trick or Treat this Halloween?

eBay promoted listings - trick or treat

eBay Promoted Listings is a promotional strategy that some sellers might be running scared of this Halloween. Many online retailers are asking the eBay optimisation team at Frooition, are Promoted Listings just a trick to increase eBay seller fees or are they a treat that will help them improve their visibility and sell more? This fear has undoubtedly increased since eBay re-branded its Promoted Listings service into two different models in September. As a result, sellers now not only have to decide whether they should engage with the service, but they also have to worry about whether the Standard (Cost per Sale) or Advanced (Cost per Click) model is suitable for their products. In reality, we believe there is nothing… Read more »