Tag: eBay Design

eBay Selling Software

Posted on July 13, 2023 by - eBay, Frooition

eBay Selling Software

One of the many good things about selling on eBay is the ease with which you can add items to the online marketplace. If you are just starting out, eBay’s seller tools will actively help you to create the perfect listing and set you on your journey towards becoming a successful seller. But as your business grows and the size of your inventory increases, those easy-to-use web and mobile forms can become rather labour-intensive, taking too much time to add and edit listings and you then need some more sophisticated eBay selling software. Why Do You Need eBay Selling Software? Smart eBay sellers know that any time they can save in managing their listings, they can invest in locating new… Read more »

Content-Led Design Is King: Take Ownership Of Your eBay Listings

Posted on November 29, 2022 by - eBay

It’s a bone of contention amongst many eBay sellers. After battling their way to the top of eBay search through the implementation of listing optimisation best practices (paid and organic), sellers still do not own their eBay listing pages. eBay product pages have to share a substantial part of their listings with their competitors’ offers. In fact, buyers will be given several opportunities to visit similar sponsored items before they have the chance to view your complete product description and company details. For generic items, this means a sale can be quickly won or lost on price alone, with lower-priced competitive offers quickly destroying your conversion rates. Tough love time. This problem isn’t about to go away any time soon.… Read more »

Auto Apply: Optimise Your On-Brand eBay Listings No Matter How You List

Posted on March 11, 2022 by - eBay Design

If you are a seller that wants to stand out from the crowd on eBay’s marketplace, clean design templates ensure that all of your product details, images, shipping and returns policies, branding and company information are professionally presented.  In a world where customer trust is hard-won, these elements are essential. This strategy is all well and good if your eBay listings are all created by the same person, using the same technology. But what if you have multiple people adding products to your eBay listings regularly using various technologies? How do you ensure that all of your listings remain on-brand and are fully optimised for the trading conditions of today’s marketplace? These questions are a particular problem for eBay sellers… Read more »

How eBay Sellers Manage Their Holiday-Themed Templates

Posted on October 20, 2021 (Updated March 28, 2022) by - eBay, eBay Design

Optimising your eBay listings for the many different seasonal opportunities should be a priority on your holiday marketing “to-do” list. But who has the time at this time of the year to update their holiday-themed templates for Halloween, Black Friday, Christmas, New Year, and the January Sales? Celebrating the festive season isn’t a problem for many Frooition clients. They enjoy the opportunity to turn on their eBay holiday-themed branding with just a few simple clicks in our software. eBay Seasonal Listing Templates Frooition’s pre-made seasonal templates enable eBay sellers to concentrate on fulfilling orders and keeping their customers happy, knowing that their eBay listings look great and are optimised to match the current selling season. Seasonal eBay listing themes cost… Read more »

Has Christmas Come Early for eBay Sellers?

Posted on October 7, 2021 by - eBay

eBay Christmas Shopping

The month of October and Halloween traditionally marks the start of the busy holiday sales season with eBay sellers gearing up for what should be the most wonderful time of the year. But 2021 is no ordinary year (as if you needed reminding). Instead, many online retailers are navigating what could be described as the perfect logistic storm. While every Christmas sales period is frantic, this year there will be absolutely no room for complacency. Primed by panic-buying at the petrol pumps and the sight of empty shelves in supermarkets, consumers already know that the retail industry faces its challenges this year. This news has been amplified by headlines screaming about retailers chartering ships to attempt to circumnavigate the threat… Read more »

How to optimise your eBay listings in 2020 – [eBay SEO]

Posted on October 7, 2020 by - Frooition

eBay SEO guy

What is eBay SEO? We know search engine optimization (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search. For websites there are well documented best practices to improve your search engine ranking, from relevant page titles, sitemaps, meta tagging, just to name a few, all of which you can complete for free. Did you know, with marketplaces such as eBay, there are several steps that every seller can complete to improve their product ranking? That’s right eBay SEO! eBay is 25 years old this year and its search systems have seen many evolutions within that time. Back at the start it was simple, you put as many keywords as you could… Read more »

Goodstart Jones – Growing A Fashion Brand With eBay

Posted on May 1, 2019 by - E-commerce, eBay, eBay Design, Seller Stories

Goodstart Jones Woodsack

In 2013 Paul Jones started a business from his home, making bags. His personal mantra is “make a good start Jones” and so he named the business Goodstart Jones. And as starts go, this one certainly was good. Paul Jones made a lightweight and durable bag with a waterproofed wooden stability panel. As well as carrying, it can be used for all kinds of tasks like writing and for eating on. He called this bag the Woodsack. The woodsack was not like anything else on the market and customers loved it. Keeping his focus on quality of design and craftsmanship has grown Jones a loyal customer base. The business now employs two other people alongside Jones and operates from its own 520 sq ft… Read more »

The active content design solution chosen by eBay.

Posted on November 24, 2016 (Updated February 3, 2017) by - eBay, eBay Design, Frooition

eBay Active Content Compliant design

In business, proper planning and preparation is often the difference between success and failure. Future proofing your eBay business, avoiding penalties and getting the best ranking for your products requires you to follow eBay policies. Currently, that means having an eBay active content compliant design before June 2017. As an eBay certified provider, we were informed of the planned changes to active content policy before they were announced to the public. We were bound by non disclosure until eBay made the announcement, but from the moment we knew about the planned changes, creating a solution to help sellers move through smoothly was our biggest priority. Ecommerce moves fast. So as ecommerce specialists, we don’t procrastinate. Ebay asked us to help… Read more »

Make eBay’s active content policy changes work hard for your business.

Posted on October 26, 2016 by - Frooition

As the way we use the internet changes, so does the online landscape. When people started to shop online, both retail and the way we use the internet changed irreversibly. Many large retailers ignored online shopping. Many of the biggest high street retailers disappeared as a result. The future of retail seemed uncertain and people were fearful. But where there is change, there is always opportunity. Change is Opportunity. Internet retail was a new frontier. People taking their stores online were taking a brave leap. More than any other platform, eBay enabled people to start selling online. Retailers who adapted to change and sold online prospered. A new breed of retailer was rising up in this bold new retail landscape.… Read more »

Frooition Active Content Compliant eBay Design

Posted on August 12, 2016 (Updated August 16, 2016) by - eBay, eBay Design, Frooition, Seller Releases

eBay announced in the Spring 2016 Seller Release that they are stopping the use of Active Content in eBay Listings.  Active content includes JavaScript, Flash, Form Actions and plug-ins. This active content inhibits purchases on mobile devices and also poses potential security risks. From Spring 2017 eBay will limit the use of this content in new listings. By Fall 2017 eBay will block and remove new and existing listings. This means that sellers with active content will need to update their listings to become compliant with eBay’s new rules. As an eBay certified provider of design, we have been hard at work re developing our services to offer the same great functionality on an Active Content Compliant platform. As of… Read more »