The importance of letting customers know your shipping information and policies

It’s always important to let customers know how long it will take for their purchase to arrive, and this is especially due for the next few weeks in the run up to Christmas. It’s also true that on marketplaces such as eBay and Amazon if you’re not meeting your customer’s expectations then this will ultimately be reflected in your feedback. It’s not just about feedback though, it’s more about reassuring your customers that if they purchase from you then their item will arrive when they need it, and that if it’s a Christmas present it will be delivered in time to be unwrapped on Christmas morning. Many retailers actually shut up shop days before Christmas simply to avoid disappointing customers.… Read more »

Why eBay item specifics are important

Item Specifics have always been important on eBay, but never more so than today. In some categories such as Clothes Shoes and Accessories they’re absolutely essential if you want your products to be found, but in truth your sales will be harmed if you don’t use them in all the categories that you list in. The task has been made somewhat easier for certain products for which eBay have catalog data, but in other categories it’s up to you the seller to fill out Item Specifics. So what exactly do Item Specifics do? Well you’ve probably noticed that whenever you search for an item on eBay you have the ability to narrow down your search using the left navigation bar.… Read more »

Why use eBay Product Catalogue

Why you should use eBay catalogue. Listing and shop design has always been high on the list of priorities for eBay sellers, which is why so many opt for a Frooition custom design template. Professional sellers wish to portray a branded image on eBay and a simple text or boiler plate design just doesn’t cut the mustard. However when listing using eBay catalogue the seller’s design is often pushed down the listing template and buyers may not scroll far enough to see anything more than the page header and catalogue information before making a buying decision. If buyers don’t see your template they miss out on your branding and more importantly your cross promotions to other items, and yet there… Read more »

Solve duplicate listing issues with Frooition Bulk Revision Tools

If you’ve ever had to do a major revision of all your eBay listings you’ll be familiar with how painful the process can be. Often changes are forced upon sellers by eBay, for instance when they changed payments policy to ban cash transactions or on banned paper payments such as cheques. Frooition have created two tools specifically to make the task of editing eBay listings en masse simple and fast: Froo! Bulk Revision Tool – An eBay App Center tool. and Frooition Bulk Revision – an additional tool available for Advanced eBay Design customers. Of course the first thing you can use the new Frooition Bulk Revision tool for is to apply your Professional Frooition Design to all of… Read more »

Solve duplicate listing issues with eBay Parts Compatibility

Listing with Parts Compatibility is a great way for sellers on eBay Motors to ensure that they comply with the new Item Duplication Policy. Although the policy does allow for up to five Fixed Price listings per part when an item fits specific products or models, Parts Compatibility listings give much greater flexibility and will also boost your listings higher in Best Match. “EBay Motors sellers no longer have to include the names of all compatible vehicles in the listing title” EBay Motors sellers no longer have to include the names of all compatible vehicles in the listing title to ensure that their items appear in search results. In reality for most items this was an impossible task due to… Read more »

Frooition Update: We Now Support eBay Product Catalogue & Prefilled Listings information!

Great news – Another new feature has been added to our Frooition software application!   eBay Item Catalogue: Some categories – Film, Digital Cameras, and Mobile Phones are just a few examples – contain items associated with products in eBay’s growing catalogue. If you’re listing in one of these categories, you’ll be able to add product details from eBay’s catalogue to your listing description. Besides saving you time and making it easier for you to list an item, this is a simple way to create a more appealing listing and help buyers find your items. Using eBay’s Product Catalogue alongside Frooition eBay design now means you can show this catalogue information within your Frooition listing template! More about prefilled information:… Read more »

Solve duplicate listing issues with Multi-Variation Listings

Ending Duplicate listings on have recently introduced a new item duplication policy which comes into force on the 26th October 2010. The highlights of the policy are that if you have multiple quantities of a particular product you must list them as a single multiple quantity fixed price listing. eBay have also warned that if you do have multiple listings they must be to specifically address different buyer needs, e.g. single and bulk quantities of the same item. There is also a warning that sellers cannot use more than one eBay account to list the same products, you’re limited to a single listing for a specific item across all of your eBay User IDs. For items that are… Read more »

Frooition Update: We Now Support eBay Multi-Variation Listings!

The Frooition team have been hard at work implementing a much requested feature from our users: eBay’s Multi-Variation Listings!  We’re pretty confident you’re going to really enjoy using this new feature! eBay’s Multi-Variation Listing Format: eBay offer a multi-variation listing format that will enable you to showcase your stock and offer buyers great selection from just one listing. Price each variation of your item just the way you want and sell all the colours and sizes for a single listing fee. Multi-variation listings help your customers to find what they want – and you can now list multi-variation listings from your Frooition Freedom account! What Is A Variation? Instead of creating a separate listing for a product that has a… Read more »

New eBay policy improves search for buyers & boosts exposure for sellers

As an eBay Certified Provider, the Frooition team get information on upcoming changes [big or small] ahead of almost everybody else in the marketplace. We wanted to take this opportunity to share some information on an eBay release which is scheduled to be rolled out tuesday 26th October 2010. This year eBay will help drive a more successful holiday selling season for all sellers by ensuring buyers have a quick, inspiring view of the great selection available for their holiday purchases. Effective October 26, the new Duplicate Listing policy will help prevent search results from being dominated by multiple duplicate listings of the same item from the same seller, and improve exposure for great listings from many more sellers.” eBay… Read more »

Get ready for increased eBay traffic with a Frooition advanced eBay design.

Get ready for increased eBay traffic with a Frooition advanced eBay design. With eBay traffic set to increase and most online sellers bringing in the majority of their revenue in the last quarter of the year, now is the time to invest in your business! Features: Benefits Custom design based on your specification eBay Store & Listing design Design management software enables you to list directly to eBay Dynamically update the categories on all your listings. Offer cross-promotion items on every listing. Increased traffic Improved layout More sales per customer Less Questions Improve DSR’s Grow your sales!   Starting from £999.00 +VAT Click here to find out more!