Linnworks Guest Post: Why go Multichannel?

The folks at Linnworks have created a great guest article on the importance of ‘going multichannel’: Why go Multichannel? So you’ve started selling online and found the marketplace or website you are selling on is doing great! It is bringing in the sales and orders are moving along steadily. This is great, but imagine if you could duplicate the results, double your sales and then repeat this process again and again! Well welcome to the world of Multichannel. What is MultiChannel selling? So what is multichannel selling? A basic definition is promoting your products through more than on avenue, in ecommerce terms this could be Amazon, eBay and your own e-store. Further to this you can expand the same principle… Read more »

Rakuten Expo East 2014 August 7th – Frooition are sponsoring!

Frooition are attending and sponsoring the Rakuten Expo East, New York on August 7th 2014. The event details: Thursday, August 7, 2014 8:00 AM – 5:00 PM Eastern Time Grand Hyatt New York at Grand Central Terminal 109 East 42nd Street New York, New York 10017 Come along, say hi and take a look at our latest Rakuten design offerings. The Expo promises to bring the latest information about the Rakuten marketplace, whether you are currently trading on there or looking to add additional revenue through a brand new channel. Sponsors include: Mastercard Advisors, ChannelAdvisor, SolidCommerce, Dell, Oracle, Google, Microsoft and Cisco. Why Attend? Merchants who attended Rakuten Expo in the past have experienced 35.8% year-over-year growth over merchants who… Read more »

Why your eCommerce company needs a warehouse management system

Acquiring and maintaining accurate inventory quantities is a problem common to most all eCommerce retailers – from overselling (aka out of stocks, aka stockouts), mis-picks, and mis-ships, to forgotten stock sitting on a shelf, not even listed for sale. An inventory and warehouse management system helps to greatly reduce those inventory issues, and many other problems online retailers face. Effortlessly Listing and De-listing An inventory management system enables automation of the process of listing and de-listing (removing quantities so it can’t sell) across multiple marketplaces. Without an inventory management system, employees have to remove the product from each marketplace, leaving the business wide open to selling items they no longer have. Sharing inventory across these marketplaces is essential, but almost… Read more »

EBay launches eBay Designer Collective – with Frooition Design!

Frooition are proud to announce the launch of the eBay Designer Collective. Frooition worked closely with the eBay team to provide design for all of the brands in the eBay designer collective. The eBay Designer Collective allows 16 fashion brands to offer full priced, current season, men & women’s clothing and accessories within an eBay shopping Hub. The eBay Designer Collective includes fashion labels such as Calvin Klein, Nicole Miller, Rebecca Minkoff, True Religion and many more. For the last few years eBay have been moving away from the traditional second hand, auction based, model they used to be known for towards an open marketplace where you can purchase quality new goods quickly and safely. They understand that the better… Read more »

Frooition Partner Update: Announcing 3 New Partners

At Frooition we love partners that offer services that can help our customers grow their businesses even further or save them time. We find ways for our services to interact with partners to provide the easiest solutions for our customers. We have recently added a number of new partners to our partner directory: http://frooition.com/partner/directory.php Three of our newest partners are: Solid Commerce, Remove the Background and SkuVault. SolidCommerce: SolidCommerce offer Multichannel inventory and order management, their platform allows sellers to sell across multiple marketplaces including eBay and their own eCommerce website. SolidCommerce also uses integrated shipping and order fulfillment allowing sellers to make the most of their time and re-invest their time back into the business. A fully automated solution… Read more »

Congratulations to the Pesa Winner

We recently attended the PeSA event in the fabulous Gold Coast in Australia. As part of the event we had a raffle to win an eBay design and Mobile template. The lucky winner was Kylie Roy of Royz Biz: Congratulations Kylie! Keep checking back and we will post a link to the completed store. Interested in getting your own eBay store designed? Check here.

Save with Frooition Combo Discounts

Here at Frooition we are most well known for our eBay Design services, however we also create fantastic designs for many eCommerce platforms including: eBay Mobile BigCommerce Magento Go Amazon Webstores ChannelAdvisor Premium Webstores Rakuten’s Play.com Rakuten’s Buy.com If you are considering re-branding or adding additional channels to your online business it may be worth speaking with Frooition. If you purchase more than one design service at a time we can offer a combo discount on  your invoice value. Why use the same branding across multiple channels? A consistent brand across all your channels will greatly benefit your business: Build your reputation Increase customer loyalty Encourage customers to visit other channels Create a recognizable brand Save time & marketing budget… Read more »

Frooition are attending the PeSA Internet Conference 2014

Frooition are proud to announce our sponsorship and attendance at the 2014 PeSA Internet Conference, Gold Coast Convention Centre, Australia, May 28th – 30th. What’s more we can also offer a $100 AU discount of entry for our readers and followers: Simply enter the code FRO100 when registering for the event at: https://www.internetconference.com.au/registernow.html Pesa Internet Conference is the place in Australia to get the latest ecommerce news, trends and tips. There is always something new to learn and ways to boost profits. Speak with representatives from online giants such as: eBay PayPal Magento Australia Post Alibaba ChannelAdvisor The agenda includes Keynotes from eBay, Australian Post and Pubcon. Find out more about Australia’s premier internet conference: http://www.internetconference.com.au

Get ready for the World Cup

The first game of the world cup is just a few weeks away, on the 12th June (Brazil VS Croatia). Television adverts are full of tenuous links from their products to the World Cup, everything from sportswear to mouthwash are trying to leverage the hype of the World Cup to push their products. The fact is these large brands would not jump on the World Cup bandwagon if it didn’t work… With this in mind it’s time to look at your business and see how you can use the World Cup to the advantage of your products. Step 1: Get into the spirit of the game: Update your storefront to include football imagery Change your best sellers to be football… Read more »