Category: Frooition

eBay Listing Enhancements – Images

Last week we looked at the search features available on eBay. Today we’re going to take a look at how best to use images on eBay to maximize the impact of not only your listings, but also how your items are displayed in eBay search results. Gallery The first and must have listing upgrade is the gallery picture. By default if you add a picture to an eBay listings using the basic Sell Your Item form it will appear in the gallery – that’s the image at the top of any eBay listing. Gallery pictures also appear in search and browse when a buyer is trying to find the item they want to purchase as well as in your eBay… Read more »

eBay Listing Enhancements – Search Benefits

eBay Listing Enhancements – Search Benefits eBay have a host of additional features you can use when listing your products for sale and some are under utilised when they could be increasing your sell through rate or adding to the price buyers are willing to pay for your items. “There are a range of features available and it’s unlikely that you’ll ever use them all on one listing” There are a range of features available and it’s unlikely that you’ll ever use them all on one listing, but they all have a specific benefit and most sellers will use most of the features on selected listings when there is a clear advantage which will generate more sales. Item Subtitle eBay… Read more »

Use eBay Shipping Features to best Effect

With the recent VAT rise it’s a good time to review your postage prices. Firstly almost all couriers will be charging VAT and so will Royal Mail for some business account customers so you’ll probably want to adjust your selling prices. There are two reasons for this – even though you can reclaim VAT on your courier costs you still have to charge VAT at the new 20% rate. Secondly, for Royal Mail and ParcelForce you will be paying VAT for the first time so if you can’t reclaim it you definitely need to adjust your prices. The Royal Mail services attracting VAT for the first time are International Airsure (to EU destinations), Special Delivery by 9am and Royal Mail… Read more »

Customer Testimonial: Oz Games

“I feel very fortunate for finding Frooition. Andrew and Adrian have helped with eBay and Facebook design, and their help went far above and beyond my expectations. “I can’t say enough about the excellent work that Frooition has done on my design.” I can’t say enough about the excellent work that Frooition has done on my design. It was an absolute pleasure to work with them. The designer listened to our thoughts and suggestions and far surpassed my expectations. I highly recommend that you use Frooition for your eBay and Facebook design.” Song – Oz Games Australia. Upon Installation of the eBay Design, Oz Games saw an increase in their Average selling prices. Part of this was due to the… Read more »

How to make managing your social networks simple

With the news that Facebook may be worth as much as $1.5 billion having just received a $500 million investment from Goldman Sachs and Twitter attracting a $200 million investment over the holiday period there’s no doubt in anyone’s mind that social media is the hot place to be on the Internet. It doesn’t stop with Facebook and Twitter though; there is a raft of other sites including of course LinkedIn that you should be promoting your business on. That’s a lot of work to manage your reputation, to keep up to date with fresh content and to post replies to all your followers. The solution is to use automation as much as possible. That doesn’t mean you should automate… Read more »

Apply discounts the easy way with eBay Markdown Manager

It’s the time of year for sales, and if you’ve not considered holding an eBay sale in your shop now is the time to do so. The high street sales started early this year with some retailers starting their online sales as early as Christmas Eve. At 5pm on Christmas Eve when John Lewis stores shut they will be starting their online sale and many other retailers will be discounting over the holiday period both online and in-store. With the snowy weather just before Christmas many people delayed trips to the shops and still have disposable income to spend, but with the recession still biting are price conscious and are looking for a bargain at the time of the year… Read more »

eBay Holiday Settings

  It’s now the time of year that everyone wants a break from work and a few days off with their families over the Christmas and New Year holidays. Unlike traditional retail outlets the Internet never sleeps and people will be online making purchases over the whole of the holiday period. It’s important to be clear as to when buyers may expect to receive their items, and with Christmas falling over a weekend there are four days when couriers won’t be calling, and many also won’t collect on Christmas Eve making a fifth day with no collections. If you’re leaving your eBay shop open make sure you have a message displayed to inform buyers when their purchase will ship and… Read more »

How the UK VAT Rate change will affect eBay sellers

The standard rate of UK VAT is currently 17.5% but will be increased to 20% on 4th January 2011. This will introduce some additional complications for online sellers as, unlike most off line businesses which will be closed for the first few days of January due to bank holidays, you will need to account for sales during the first three days of January at the old rate of 17.5% and then at the new rate of 20% for the rest of the month. For any sales of standard-rated goods or services that you make on or after 4th January 2011 you must charge VAT at the new 20% rate. If you have a cash business and calculate your VAT using… Read more »

Social Meets eBay – How to use social sites to grow your eBay Business

Facebook is without a doubt a venue that every business should have a presence on. It’s easy to get set up with a business page, but it’s not immediately obvious how make money on Facebook. That’s all changed with Frooition as they can now enable you to sell right from your Facebook page. If you’ve not got your business page set up on Facebook yet then you’re missing out. There are over 500 million active users on Facebook and that’s a huge potential audience for your business. To help you take advantage and make money from Facebook, Frooition have two distinct offerings, one for your eBay store and the other designed specifically for your website. Your eBay store on Facebook… Read more »

Why eBay item specifics are important

Item Specifics have always been important on eBay, but never more so than today. In some categories such as Clothes Shoes and Accessories they’re absolutely essential if you want your products to be found, but in truth your sales will be harmed if you don’t use them in all the categories that you list in. The task has been made somewhat easier for certain products for which eBay have catalog data, but in other categories it’s up to you the seller to fill out Item Specifics. So what exactly do Item Specifics do? Well you’ve probably noticed that whenever you search for an item on eBay you have the ability to narrow down your search using the left navigation bar.… Read more »