Category: eBay

eBay Auto Apply

eBay Auto Apply

Automation has to be the number one way to save time in e-commerce. Frooition have built eBay listing software that makes listing with professional design easy, but for sellers who want to streamline their listing process and save as much time as possible, Frooition has created eBay Auto Apply. For professional sellers trading on eBay, custom listing design is important. Adding design to listings places your brand front and centre and gives your listings extra professional features like cross promotion, keeping customers in your listings for longer and increasing your sales. Taking extra minutes to apply the design on each listing can be difficult when time is short though. Frooition’s Auto Apply allows you to list items from any device, automatically applying design… Read more »

6 Factors That Consistently Contribute to Landing the Buy Box Across Marketplaces

6 Factors That Consistently Contribute to Landing the Buy Box Across Marketplaces

The buy box is a famous concept in the eCommerce industry. It highlights your listing and items over your competitors, in some cases even hiding them altogether. Marketplaces like Amazon, eBay, and Walmart combine similar listings. Sellers with the same product get stacked using algorithms surrounding price, seller ratings, customer satisfaction, and more. On Amazon, more than 90% of sales go through the buy box, and winning the buy box gives you a huge boost in visibility over competitors across all marketplaces. Consumers are more likely to simply hit “add to cart” or “buy now” rather than scrolling down to review options. If you don’t have the buy box, only 10% of consumers will ever consider your product, and that… Read more »

Frooition & Parts Connect Partner To Offer Affordable Web Design For Auto Parts Sellers

web design for auto parts

There’s little doubt among industry insiders that web design for auto parts can be one of the biggest challenges for e-commerce designers and an expensive proposition for sellers. For an auto parts website to be successful, developers must take thousands of complex product options and create a simple pathway through them, quickly leading a customer to the exact item they looking for. Having created web design for auto parts giants like GM Motors, Fiat, Chrysler, AC Delco, and Hollander, Frooition is well versed in the unique challenges presented by web design for auto parts. For these big brand projects, Frooition designers study auto part customer journey data, using customer behavior insights to create intuitive designs that make buying effortless. For smaller companies who… Read more »

Selling Auto Parts Online – Where and How To Get Started

Selling Auto Parts Online

When people need auto parts, they want convenience. Selling auto parts online allows customers to get out their phone, easily find the part they need and have it delivered to them quickly. Selling auto parts online is growing fast and making sure that customers can quickly find and easily purchase your products requires an understanding of the unique and complex buying procedure for modern car parts. Where to sell auto parts online Selling auto parts online with Amazon Automotive is a gated category. You must apply to Amazon and meet their requirements to sell auto parts. Online sales of U.S. auto parts are growing at around 14% annually and Amazon’s growth rate is nearly double that. Amazon auto parts seller… Read more »

eBay to Acquire Motors.co.uk

eBay motors

eBay have recently announced that they are in the process of acquiring motors.co.uk. The acquisition includes a host of other sites in the motors.co.uk network including Topgear.com, Parkers.co.uk, Honest John, Autovillage and Raccars.co.uk, which reach a combined 5.4m readers per month. All of these sites will become part of Gumtree UK, an eBay Classifieds business. Together Motors.co.uk, Gumtree Motors UK, and eBay Motors UK will offer more than 620,000 individual car listings, and reach 10 million unique cars buyers. Motors.co.uk is one of the UK’s largest dealer-facing brands with over 350,000 used car listings on its platform. They have a robust suite of intuitive tools is tailored specifically to automotive, helping over 5,000 of the UK’s leading car dealers to… Read more »

How to win the eBay buy box

How to win the eBay buy box

What is the eBay buy box? The eBay buy box is part of the new product focused shopping experience on eBay. Not all products are included, but for ones that are, searches will lead to a grouped listing product landing page with a clear overview of buying options. Ebay’s algorithm assesses offers, and the best will be on the front of the product page with “buy now” button. How does the eBay buy box work? The item in the buy box is not random. Ebay has not published steps for sellers wishing to win the buy box, and like eBay’s secret ranking algorithm, the workings of eBay’s buy box algorithm remain a secret sauce. What we do know, is that… Read more »

Is listing design still relevant with the product based shopping experience?

If you are not yet familiar with eBay’s product-focused shopping experience, it’s when you search for an item on eBay, and rather than seeing a long list of all the individual listings for that particular item, you see an item landing page like the one below, showing a simplified overview of buying options. Only a limited number of categories are currently included in the eBay product based shopping experience, but the list of included categories is expanding. The product-focused shopping experience makes shopping easier and quicker. The buy box enables customers to click to buy the featured offer without going into a listing. This is great news for sellers who get the buy box, but even for the seller lucky… Read more »

eBay app center closing

eBay app center closing

Ebay has announced that they will be closing the eBay app center for ebay.com (US) sellers at the end of September 2018. The good news is Frooition already have an eBay certified solution in place for our apps customers. Froo Apps customers can move their subscriptions over to the eBay certified Froo apps center in seconds – without any break in service. Moving is easy. All you need to do is input your email address, create a password and enter your eBay ID. Click here to move your subscription now. Will I see any difference? The only real difference will be how you access your apps. The eBay Applications tab will be removed soon, so rather than clicking that tab, you… Read more »

HTTPS on eBay

HTTPS

Back in October 2017, externally hosted content such as CSS, images, or HTML5 that didn’t use HTTPS started to be displayed on eBay with a not secure icon in Google Chrome and many other browsers. In order to retain Google’s secure label and maintain customer confidence, eBay removed non-secure content and put item descriptions with non-secure content 1-click away. In the Autumn 2018 seller update, eBay announced that they will start blocking listings that contain non-secure (HTTP) content from late January 2019. But what is HTTPS? Why is it so much better than HTTP? And why do eBay care about it so much? What is HTTP? HTTP stands for hypertext transfer protocol. This is the protocol over which data is… Read more »

How to set up an eBay store

set up an eBay store

Thousands of e-commerce millionaires have been made on eBay, and it’s still the easiest place for anyone to start an e-commerce business. Most businesses selling on eBay choose to set up an eBay store. Advantages when you set up an eBay store Lower insertion fees Option to create good until canceled listings Access to marketing and sales tools Monthly allocation of zero insertion fee listings Promotions Ability to use vacation mode Manage auto feedback Increase your branded space on eBay Getting started on eBay is very simple. The first step is to go to the eBay home page and click on the register link in the top left of the screen. You can sign up to eBay either as an… Read more »