Category: eBay Design

Bulk Revision – Now Even Better!

Posted on April 8, 2019 by - Bulk Revision, eBay, eBay Design

Frooition multiple design bulk revision

Frooition have created a whole host of eBay certified listing tools and software. But our most popular is eBay Bulk Revision. Doing just as its name suggests, Bulk Revision allows sellers to revise and edit listings in bulk lots. Using bulk edit, you can edit a thousand listings in the same time or less than it would take you to manually edit one. For sellers with hundreds or thousands of listings, Bulk Edit changes the working day. It gives sellers time away from listing products so that they can focus on marketing and fulfilment. Recently, Frooition made huge updates to this classic tool. Sellers who have trialled the new and improved Bulk Revision have been thrilled with even bigger time savings. Here’s… Read more »

How To Set Up an eBay Store

Posted on August 2, 2018 (Updated May 12, 2023) by - eBay, eBay Design, Frooition

set up an eBay store

Thousands of e-commerce millionaires have been made on eBay, and it’s still the easiest place for anyone to start an e-commerce business. It’s also a great extra outlet alongside your own e-commerce website. Most businesses selling on eBay choose to set up an eBay store. Advantages when you set up an eBay store Lower insertion fees Option to create good until cancelled listings Access to marketing and sales tools Monthly allocation of zero insertion fee listings Promotions Ability to use vacation mode Manage auto feedback Increase your branded space on eBay Parts compatibility for motor parts sellers How to set up an eBay store Setting up an eBay store is very simple. First, if you don’t already have your own… Read more »

eBay Summer Seller Release 2018 – Product based shopping experience

Posted on July 18, 2018 by - E-commerce, eBay, eBay Design, Frooition

eBay product based shopping experience

The eBay product based shopping experience was introduced earlier this year for a few selected products. It has been very successful, increasing sale speed and getting great feedback from customers. In the eBay summer release 2018 it has been announced that the product based shopping experience is expanding to include more product categories. What is the product based shopping experience? When a customer searches on eBay they are usually presented with a long list of results. It is then the customer’s job to refine this list using the filters provided. Product based search results show buyers a more clearly structured results page, grouping identical items together and making it easier for customers to compare individual listings. For items like an… Read more »

Multi-channel marketplace selling – Which is right for you?

Posted on January 3, 2018 (Updated October 16, 2018) by - Amazon, Bigcommerce, E-commerce, eBay, eBay Design, Frooition, Shopify

online marketplaces

UPDATE: Frooition have updated their service offering for Multi-Channel Design.  Video of how Multi-channel wins more business. The higher number of customers that see your products, the higher the number of sales you make. The simple science of e-commerce. Only it’s not simple, is it? Cutting through the noise online and making shoppers aware of your products and offers is hard. Marketing is a never-ending task – social media, email, and other channels are of course all important. But one way to instantly guarantee exposure to an increased audience for your products is to showcase them on more marketplaces with a multi-channel sales approach. Selling your products on online multi-channel marketplaces gives you access to customers who often start their… Read more »

Hidden Active Content

Posted on May 11, 2017 by - eBay, eBay Design, Frooition

Active content is a broad term which covers any type of non standard text that can be included in item descriptions to provide additional functionality. Examples of active content include Javascript, Flash, plug-ins and form actions which can be used to create features such as cross-promotion modules or video players. Fron June 2017, eBay will limit the use of active content in all new listings across all devices, and it will not appear by default. Later in 2017, eBay plan to remove or block listings with active content. Ebay are encouraging sellers to check if their listings contain active contentby following this check list. They are also sending out emails alerting people to listings which contain active content. Some sellers… Read more »

Video in e-commerce

Posted on March 16, 2017 (Updated January 22, 2019) by - E-commerce, eBay, eBay Design, Frooition, m-commerce

Face book live, vloggers and branded content on Snapchat are some of the most powerful, fastest growing internet channels. Martha Stewart opened Channel Advisor’s Catalyst 2017 in Nashville last week saying that she can get up to 500,000 people viewing facebook live videos which she shoots from her phone. Consumers and brands can’t get enough of video content. Video in e-commerce is also a growing trend, and it’s becoming increasingly important. Our internet experience is getting faster and becoming increasingly mobile. We want information quicker and with less effort. Videos allow us to absorb more information, faster than any other content form. In the past two years, time spent watching video online has increased by 38.5%. Video increases time on… Read more »

Mobile commerce and eBay

Posted on February 15, 2017 (Updated January 22, 2019) by - eBay, eBay Design, Frooition, m-commerce

mobile commerce

Two thirds of people now own a smart phone. Anyone who owns knows how incredibly addictive they are. We check them around 40 times a day on average. The top uses for them are checking social media, banking, and shopping. As the internet landscape is fast changing into a more mobile one, Google now ranks mobile friendly sites above their non-optimised competition. Fastest growing e-commerce segment The most online shopping in the UK is done via smart phones and tablets. Ebay Q2 results for 2016 showed that over 50% of eBay sales now involve a mobile device. Mobile commerce is the fastest growing sector of e commerce, with 15% yearly growth. Retail experts credit the increase in mobile commerce to… Read more »

Why cross selling is so important – and how so many eBay sellers are getting it wrong.

Posted on January 24, 2017 (Updated June 4, 2019) by - Bigcommerce, eBay Design, Frooition, Retail, Shopify, Strategies

According to Marketing Metrics, the probability of selling to an existing customer is 60 – 70%. The probability of selling to a new prospect is 5-20%. When a customer is making a purchase, they are already in the mind set to buy.  It is the best time to sell them other products. Increasing average sale this way is what successful online entrepreneurs often refer to as “making all the profits on the back-end.” In 2006, Amazon reported that cross-selling and upselling contributed as much as 35% of their revenue. Both techniques are important to customer experience and maximising sales. The difference between cross selling and up selling      Which is right for your business? There is no reason not… Read more »

The active content design solution chosen by eBay.

Posted on November 24, 2016 (Updated February 3, 2017) by - eBay, eBay Design, Frooition

eBay Active Content Compliant design

In business, proper planning and preparation is often the difference between success and failure. Future proofing your eBay business, avoiding penalties and getting the best ranking for your products requires you to follow eBay policies. Currently, that means having an eBay active content compliant design before June 2017. As an eBay certified provider, we were informed of the planned changes to active content policy before they were announced to the public. We were bound by non disclosure until eBay made the announcement, but from the moment we knew about the planned changes, creating a solution to help sellers move through smoothly was our biggest priority. Ecommerce moves fast. So as ecommerce specialists, we don’t procrastinate. Ebay asked us to help… Read more »

How hard coded categories kill eBay businesses

Posted on November 10, 2016 (Updated February 6, 2017) by - eBay, eBay Design, Frooition

eBay active content

With the pending removal of active content from eBay in June 2017, sellers are removing content from their listings. Many are having their stores redesigned, so that their store is not just attractive, but also eBay active content policy compliant. Built with cross selling features that comply with the new eBay active content policy. But eBay design is more than skin deep. How listings look to the eye is just the start. Though many of these eBay stores may look attractive and be free from active content, for stores with hard coded solutions, this is just a honeymoon period. If you fail to plan, you plan to fail. A good eBay store should be easy to navigate and access for… Read more »