Case Study: How Frooition Supercharged Electrorent’s eBay Listings to Achieve a 184% Impressions Increase
For today’s eBay sellers—especially in fast-searching, high-demand categories like power, energy, and sustainable technology—visibility is everything. No matter how good your products are, buyers can’t purchase what they can’t find.
Electrorent, a UK-based sustainable power supplier offering everything from solar-compatible UPS systems to portable inverter kits, discovered this the hard way. Despite having 300+ products listed on eBay, visibility was low, impressions were stagnating, and sales were flat.
Their challenge was clear: eBay’s evolving 2025 optimisation requirements—especially around eco-specifics, wattage efficiency, and sustainability data—meant their existing listings were no longer competitive.
That’s when Electrorent partnered with Frooition’s eBay Optimisation Managed Service, powered by Boost Analytics for their eBay Listing Optimisation.
The Challenge: Generic Titles, Missing Item Specifics & Low Visibility
Before optimisation, Electrorent’s eBay listings were struggling because:
- Titles were generic and missing trending keywords.
- More than 60% of listings lacked critical item specifics, including wattage, output voltage, solar compatibility, or energy-efficiency attributes.
- Many categories were outdated or non-compliant with eBay’s 2025 structure changes.
- Their visibility in eBay search was low—and dropping.
Without the right data, even the most relevant product never reaches page one. And on eBay, page two might as well be invisible.
The Frooition + Boost Analytics Strategy
Using Frooition’s eBay Listing Optimisation Managed Service and Boost Analytics’ AI-powered tools, we scanned their entire inventory and uncovered every fix needed.
Here’s what the eBay Listing Optimisation included:
1. AI-Optimised, High-Converting eBay Titles
Boost Analytics mapped title keywords to real-time buyer demand data.
We rewrote every title to include:
- High-intent search phrases
- Category-specific key terms
- eBay-recommended structure for maximum visibility
Titles became cleaner, richer, and algorithm-aligned.
2. 100% eBay Item Specifics Completion
Boost’s bulk scanner identified every missing field—and auto-populated critical specifics such as:
- Output wattage
- Voltage
- Solar compatibility
- Energy efficiency
- Carbon footprint attributes
- Recharge cycles
- Plug type & accessories
This alone dramatically increases ranking power.
3. eBay Category Corrections & eBay Compliance Updates
Every listing was aligned with eBay’s latest environmental tech and renewable power categories—an important ranking factor for 2025.
4. Better Buyer Experience = More Add to Cart Events
Shipping policies were cleaned up, delivery promises were tightened, and multi-channel data feeds were synced—helping buyers convert faster.
5. Live Performance Tracking & Competitor Monitoring
Electrorent gained:
- Real-time rank tracking
- Competitor keyword insights
- Pricing intelligence
- Promoted Listings optimisation
This ensured they stayed ahead of rivals long after the optimisation was complete.
The Results: A Complete Visibility Transformation
After one full optimisation cycle using Frooition + Boost Analytics:
184% Increase in eBay Search Impressions
Electrorent’s listings began surfacing in top-level search pages where they previously had no visibility.
362% Increase in eBay Listing Views
Better titles + perfect item specifics + cleaner categories = more buyer clicks.
55% Increase in eBay Sales
Improved visibility directly translated into higher conversions and more revenue—without increasing ad spend.
Zero eBay Compliance Issues
Every listing aligned with eBay’s 2025 mandates, preventing de-ranks or suppressed listings.
“Our solar kits went viral in searches. The increase in impressions was instant, and sales took off. Frooition and Boost made optimising hundreds of listings effortless.”
— Lena Torres, Operations Lead, Electrorent
Electrorent didn’t just improve—they became competitive leaders in their category.
Why eBay Sellers Choose Frooition for Listing Optimisation
Frooition’s eBay Optimisation Managed Service gives sellers:
- Bulk eBay listing optimisation for thousands of listings
- AI-driven keyword research backed by search demand data
- Item specifics autofill & compliance updates
- Full title optimisation and rewrite service
- Ranking, impression & sales performance tracking
- Competitor benchmarking
- Optional eBay template design upgrades
And with Boost Analytics starting at just £30+VAT/$46 per month (less with Frooition bundles), sellers get enterprise-level optimisation at small-business pricing.
Ready to Increase Your eBay Impressions by 100–300%?
Electrorent’s success isn’t a one-off—it’s what happens when structured optimisation meets accurate analytics.
If your listings aren’t ranking, aren’t converting, or aren’t getting enough visibility…
It’s not your products—it’s your listing optimisation.
Start your eBay listing optimisation journey today:
Frooition eBay Listing Optimisation Managed Service
We fully optimise your listings for maximum visibility and conversions.
Boost Analytics eBay Listing Optimisation Scan (Free Optimisation Scan)
Instantly detect missing item specifics, poor titles, compliance issues, and ranking opportunities.
Start your free scan and see what your listings are missing:
www.boostanalytics.pro
