How the Frooition eBay Design Will Help You Increase eBay Sales (and no, its not because we have “powers”)
A shamless bit of blogging this one i know but i get asked this all the time so i’d thought I’d save myself some time by putting it up there for all to see.
Enjoy and questions welcome.
How can Frooition eBay Design Help Increase eBay Sales?
The Frooition eBay design incorporates extra functionality into both your shop and listings to help increase sales and the prominence of other items you have for sale. I’ll break this down for you by looking at each particular element:
eBay Shop
Snob Dog eBay Shop
Silver Nomad Shop
- Star item and Top 5 products for sale make the items your selling more prominent. These items can be edited so you can promote your latest lines, items you need to shift etc.
- You can incorporate custom boxes within the shop. Within these boxes you able to insert your own HTML and images. You can put text in if you want but obviously this will not be as effective.
- All subsequent pages that you create within the shop will automatically be styled in the design. Basically your eBay shop will become very similar to the look and feel of custom website
eBay Template
- The “More Items” down the right hand side of the listing are powered by your cross-sells and up-sells that you set within the eBay Shop. Rather than appearing at the bottom they appear next to the product image. If a customer clicks here they will driven to your eBay shop. This means that each listing becomes an advert for other items you have in your shop and you can taylor these products specifically for the item on sale.
- The shop categories on the left are pulled in and styled dynamically. They are not hard-coded. It will also style your sub-categories. This means that customers can view shop items from within the listing.
- Custom boxes can be incorporated in the left, right, top and middle of the template. Again you are able to insert your own HTML and images into these. For a good example of this check Silver Nomads listing template. Looking at your existing template Search by artist, view rare and limited prints could all be loaded into our custom boxes.
- The template also supports shop links to all pages and multiple pictures (maximum of 6). Basically once all of the above is incorporated a conservative estimate is that it will increase sales by an average of 20%. This is based upon a survey of average sales increase across our customer base of over 1000 clients globally. We attribute this mainly to the extra functionality within the listing (dynamic categories and “More Items”) and as a result the extra traffic it drives to the eBay shop (you should see a 30% increase on average in terms of extra shop traffic).
Opinions welcome. Please let me know what you think.